What Brand Has a Dog Logo?

When it comes to brand logos, there are countless iconic designs that have become synonymous with their respective companies. One popular symbol that often catches our attention is that of a dog. Dogs are known for their loyalty, playfulness, and companionship, making them an ideal choice for representing a brand. So, if you’re wondering which brand has a dog logo, we’ve got you covered.

One of the most well-known brands with a dog logo is none other than the luxury fashion house, Lacoste. The French brand, famous for its polo shirts, features a green crocodile logo on its apparel. However, it might surprise you to know that the original inspiration for this logo was actually a dog. RenĂ© Lacoste, the founder of the brand, was known as “The Crocodile” due to his tenacity and resilience on the tennis court. A journalist later gifted him a crocodile-skin suitcase, which led to the adoption of the crocodile logo.

Lacoste’s logo is not the only one featuring a canine. Several other brands have incorporated dogs into their logos, either as their main symbol or as a part of their design. These logos evoke feelings of trust, reliability, and loyalty, which are qualities associated with dogs. Let’s take a closer look at some of these brands and their dog-inspired logos.

1. Target: The retail giant’s logo features a Bull Terrier dog with a red eye.
2. Chupa Chups: The Spanish confectionery brand has a playful logo with a dog licking a lollipop.
3. Hush Puppies: The shoe brand’s logo features a Basset Hound, emphasizing comfort and relaxation.
4. Cesar: This popular dog food brand portrays a small white West Highland White Terrier on its logo.
5. Dog Chow: As the name suggests, this brand’s logo showcases a simple outline of a dog’s head.
6. Scottie’s: Known for its tissue products, Scottie’s logo features a Scottie dog.
7. Iams: Another dog food brand, Iams, showcases a simple, stylized dog silhouette with its name.
8. Cesky Terrier Club: This logo depicts a Cesky Terrier, a breed originating from the Czech Republic.
9. Pawsitive Solutions: A company dedicated to pet training, Pawsitive Solutions’ logo includes a dog’s face.
10. Guide Dogs for the Blind: This organization’s logo features an image of a Labrador Retriever leading a person.
11. Dog Tag Art: A company specializing in personalized pet ID tags, Dog Tag Art’s logo showcases a dog’s silhouette.

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While these are just a few examples, there are many more brands out there that incorporate dogs into their logos. Each of these brands aims to convey a message of trust, reliability, and a connection with their customers, using the loyal and friendly nature of dogs as a marketing tool.


1. Why do brands use dogs in their logos?
Brands often use dogs in their logos to evoke emotions of trust, loyalty, and reliability. Dogs are known for their faithfulness and companionship, making them an ideal symbol for many companies.

2. Are there any luxury brands with dog logos?
Yes, Lacoste is a luxury brand that features a dog logo. Their famous green crocodile logo was inspired by RenĂ© Lacoste’s nickname, “The Crocodile,” which was derived from his tenacity on the tennis court.

3. What does the Target dog logo represent?
The dog in the Target logo is a Bull Terrier named Bullseye. Bullseye is often associated with the brand’s mascot, representing a playful and fun shopping experience.

4. Why do dog food brands have dog logos?
Dog food brands use dog logos to depict their target audience clearly. A dog logo conveys the message that the brand specializes in products related to dogs, attracting pet owners in search of quality food for their pets.

5. What is the significance of the Chupa Chups dog logo?
The Chupa Chups dog logo represents fun and playfulness, aligning with the brand’s image as a confectionery company. The dog is depicted licking a lollipop, highlighting the joy of indulging in their sweet treats.

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6. What is the breed of dog in the Hush Puppies logo?
The breed of dog featured in the Hush Puppies logo is a Basset Hound. This choice of dog emphasizes the comfort and relaxation associated with wearing their shoes.

7. What breed of dog is on the Cesar dog food logo?
The Cesar dog food logo features a West Highland White Terrier, a small and friendly breed often associated with companionship and loyalty.

8. Why do tissues brands use dog logos?
Tissue brands like Scottie’s often use dog logos to convey softness and gentleness. Dogs are known for their comforting presence, making them an ideal symbol for tissue products.

9. What is the significance of the dog silhouette in the Iams logo?
The dog silhouette in the Iams logo represents simplicity and clarity. It conveys that Iams focuses on providing quality dog food without any unnecessary fuss or complications.

10. What does the Labrador Retriever guide dog logo symbolize?
The Labrador Retriever guide dog logo for Guide Dogs for the Blind symbolizes the organization’s mission to provide assistance and support to the visually impaired. Labrador Retrievers are well-known for their intelligence and gentle nature, making them ideal guide dogs.

11. What type of dog is featured in Dog Tag Art’s logo?
Dog Tag Art’s logo showcases a dog’s silhouette, without specifying a particular breed. This inclusive design allows customers to personalize their pet ID tags with any breed or mixed breed of their choice.